Natalie Tschopp

Based in Zurich, Switzerland, Natalie started her career with IBM in 2000 and held a series of positions across Marketing such as Head of Digital Marketing in DACH, Digital Transformation Leader for DACH or Product Marketing Leader for IBMs large customers segment in Switzerland.
Currently, she is driving the end-to-end automated customer experience through acquisition, adoption and expansion as Market Automation Marketing Leader for IBM in EMEA.
Additionally, Natalie is Chief Marketing Officer for IBM in Switzerland.
Natalie has a Bachelor of Science in Business Communications from the University of Applied Sciences in Business Administration Zurich and a Master of Science in International Management from the University of Applied Sciences Northwestern Switzerland.
As a former snowboardcross coach, Natalie loves spending time in the mountains but is also passionate about road cycling and hiking in summer! She is keen trying almost every new tech gadget and attending different kind of master classes on her weekends.